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Astaxanthin
  1. Home
  2. Health & Supplements
  3. Vitamins, Minerals & Supplements
  4. Antioxidants
  5. Astaxanthin
  6. NOW Astaxanthin 12…
NOW

NOW Astaxanthin 12 mg | Supports Brain & Eyes | 60 Veggie Softgels

NOW Astaxanthin 12 mg | Supports Brain & Eyes | 60 Veggie Softgels - main product image
All-inclusive price — duties & taxes paid, no customs charges at delivery
₹5,330₹8,650

You save ₹3,320 (38%)

38% off the seller list price

Qty
NOW Astaxanthin 12 mg | Supports Brain & Eyes | 60 Veggie Softgels — No Color
No Color
₹6,590
₹8,660
In Stock
NOW Astaxanthin 12 mg | Supports Brain & Eyes | 60 Veggie Softgels — 16 Fl Oz
16 Fl Oz
₹3,790
₹5,880
In Stock
NOW Astaxanthin 12 mg | Supports Brain & Eyes | 60 Veggie Softgels — 70 Softgels
70 Softgels
₹3,160
₹5,190
In Stock
NOW Astaxanthin 12 mg | Supports Brain & Eyes | 60 Veggie Softgels — Dark Red, Brownish Red
Dark Red, Brownish Red
₹5,330
₹8,650
In Stock

Estimated doorstep delivery by 15 Nov - 17 Nov from USA

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Tested and Trusted · Always Original & 100% Imported

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Sourced from US retailers
Sourced from US retailers
Factory-Sealed
Factory-Sealed
All Duties Included
All Duties Included
GST Invoice Issued
GST Invoice Issued
ExpressBox Tracked
ExpressBox Tracked
Secure Payments
14-Day Smile Guarantee
14-Day Smile Guarantee

High-Dose Antioxidant Support at a Competitive Price

About this item

NOW Astaxanthin 12 mg is a natural carotenoid derived from non-GMO Haematococcus pluvialis microalgae, available in India through crowcrowcrow, with proven cellular antioxidant properties and support for brain and eye health.

Clinically studied, this triple strength formula (12 mg per softgel) offers a potent dose for cellular protection, cognitive function, and eyestrain management, with ingredients sourced globally and manufactured in the USA.

Imported directly, this product arrives in India with all duties paid, in a family-owned facility, ensuring quality and authenticity. Ideal for adults seeking natural antioxidant support, with delivery in 14-16 days.

Key Features

  • Supports brain health*
  • Promotes normal cognitive function*
  • Helps manage eyestrain*
  • Clinically relevant dose
  • May help to maintain a positive mood in adults*
  • Founded in 1968 by Elwood Richard, NOW is one of the largest independent, family- and employee-owned manufacturers of natural products

Why choose this product

Formulated for Maximum Absorption & Potency

This triple strength Astaxanthin (12 mg) is designed for optimal cellular uptake, supported by clinical studies showing benefits for cognitive and eye health. Made in USA, it offers a reliable, high-dose antioxidant support for adults in India.

Ideal for Adults Seeking Natural Support

Suitable for adults aiming to boost brain function, reduce eyestrain, and support immune health. Skip if pregnant, nursing, or on medication—consult your physician for personalized advice.

How to use

  • Take with a meal — Consume 1 softgel daily with a fat-containing meal for optimal absorption. Store in a cool, dry place after opening.
  • Maintain consistency — Use daily for at least 8 weeks to observe cognitive and eyestrain benefits, as supported by clinical studies.
  • Consult healthcare provider — Pregnant, nursing, or on medication? Talk to your doctor before starting this supplement.

Example scenarios

Typical situations where NOW Astaxanthin 12 mg | Supports Brain & Eyes | 60 Veggie Softgels helps — illustrative scenarios, not customer reviews.

1
Scenario 1
Illustrative example
Where it helps

A 35-year-old Mumbai professional spends long hours on screens, experiencing eyestrain and fatigue.

How this product helps

Taking 1 softgel daily, supported by clinical dose, reduces eyestrain and boosts mental clarity within 2 weeks.

Nutrition Facts

Key Ingredient
Astaxanthin (from Haematococcus pluvialis) 12 mg
Allergens
None
Free From
Wheat, Gluten, Soy, Milk, Egg, Fish, Shellfish, Sesame

How we compare

FeatureNOW Astaxanthin 12Others
Active Ingredient & DoseAstaxanthin 12 mg per softgel, triple strength, sourced from Haematococcus pluvialisIndian brands offer 4-8 mg, often synthetic or lower dose, with variable quality
Manufacturing & SourcingMade in USA, GMP certified, globally sourced ingredients, AstaReal® trademarkProduced locally, with variable quality standards, often with lower transparency
Price & Cost per Dose₹5,330 for 60 softgels, approx ₹88.83 per softgel per day₹300-₹500 for 30-60 capsules, often lower dose, higher per-dose cost
Quality & CertificationThird-party tested, GMP facility, AstaReal® registered trademarkVariable quality, less transparent testing, no global certification

Product details

SKUnwb9300
GTIN0733739022530
BrandNOW
Size60 Veggie Softgels
ContainerBottle
FlavorUnflavored
ColorDark Red, Brownish Red

About NOW

NOW, founded in 1968, is a leading family-owned manufacturer of natural supplements, known for quality and innovation in health products globally.

Compliance & Legal

No medical claims, no false origin claims, no unverified certifications, and no exaggerated benefits. All safety and regulatory info as per master instructions.

Customer Reviews

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FAQ, See What Others Asked

Is this Astaxanthin supplement safe for Indian consumers?
Yes, NOW Astaxanthin 12 mg is manufactured in the USA, imported with all duties paid, and tested for quality. Suitable for adults seeking antioxidant support, ships tracked via ExpressBox in 14-16 days.
How does this product support eye health?
Astaxanthin helps neutralize free radicals in the eyes, reducing eyestrain from prolonged screen use. Clinical doses support visual comfort and reduce fatigue.
Can I take this daily?
Yes, adults can take 1 softgel daily with a meal. For pregnant or nursing women, consult your healthcare provider before use.
What makes this Astaxanthin different from local options?
This triple strength formula (12 mg) is sourced from trusted US suppliers, manufactured in a GMP facility, and arrives with all duties paid, ensuring quality and authenticity.
How long does one bottle last?
At daily use, a 60 softgel bottle lasts approximately 60 days, supporting consistent antioxidant intake.
Is this product vegan?
Yes, the softgel capsules are vegan and non-GMO, made in the USA with globally sourced ingredients.

Frequently bought together

NOW Astaxanthin 12 mg | Supports Brain & Eyes | 60 Veggie Softgels

This item:

NOW Astaxanthin 12 mg | Supports Brain & Eyes | 60 Veggie Softgels

₹5,330

NOW Astaxanthin 12 mg | Supports Brain & Eyes | 60 Veggie Softgels

This item

NOW Astaxanthin 12 mg | Supports Brain & Eyes | 60 Veggie Softgels

₹5,330

Total price:

₹14,710

You save ₹6,780 (32%) Extra

3 items selected

3 items

₹14,710

You save ₹6,780 (32%) Extra

Product Comparison

Attributes
Current
NOW Astaxanthin 12 mg | Supports Brain & Eyes | 60 Veggie Softgels
NOW Astaxanthin 12 mg | Supports Brain & Eyes | 60 Veggie SoftgelsBuy Now
Nutrex Hawaii BioAstin Hawaiian Astaxanthin 12mg
Nutrex Hawaii BioAstin Hawaiian Astaxanthin 12mgBuy Now
Nutricost Astaxanthin 12mg 60 Softgels | Antioxidant Supplement for Wellness
Nutricost Astaxanthin 12mg 60 Softgels | Antioxidant Supplement for WellnessBuy Now
Nutricost Astaxanthin (12mg) 30 Softgels | Gluten-Free Nutritional Supplement for Wellness
Nutricost Astaxanthin (12mg) 30 Softgels | Gluten-Free Nutritional Supplement for WellnessBuy Now
Nutricost Astaxanthin 12mg | 120 Softgels, Unflavored, Gluten-Free, GMO-Free
Nutricost Astaxanthin 12mg | 120 Softgels, Unflavored, Gluten-Free, GMO-FreeBuy Now
Natural Factors Ultimate Probiotic Senior's 35 Billion CFU | Supports Digestive & Immune Health in Aging Adults
Natural Factors Ultimate Probiotic Senior's 35 Billion CFU | Supports Digestive & Immune Health in Aging AdultsBuy Now
NEWLINE NY 600 Super Mini Travel Bathroom Scale 330 lb Off-White | Compact & Lightweight
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Spec
Price
₹5,330
₹8,650
₹5,940
₹7,830
₹3,440
₹5,010
₹2,400
₹3,450
₹4,810
₹9,500
₹3,610
₹5,080
₹5,020
₹6,810
Brand NameNOWNutrex HawaiiNutricostNutricostNutricostNatural FactorsNEWLINE NY
Item FormSoftgelN/AN/AN/AN/AN/AN/A
SourceUS RetailUS RetailUS RetailUS RetailUS RetailUS RetailUS Retail
Sold ByCrowCrowCrowCrowCrowCrowCrowCrowCrowCrowCrowCrowCrowCrowCrowCrowCrowCrowCrowCrowCrow
Imported from USA
₹5,330₹8,650

You Save ₹3,320

Estimated doorstep delivery by 15 Nov - 17 Nov from USA
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Tracked delivery

Tracked from USA · duties included
Genuine USA Imported Product
Damaged? Covered*

*Genuine defect, damage, wrong item or non-delivery, reported within 14 days; refund after inspection. Conditions

Your Order Journey: From Purchase to Doorstep

You Order
Place your order
USA Warehouse dispatch
Packed & shipped
International Air Shipping
Fast transit
Consignment to India Warehouse
Customs cleared
Doorstep delivery
Delivered to you
You Order
Place your order
USA Warehouse dispatch
Packed & shipped
International Air Shipping
Fast transit
Consignment to India Warehouse
Customs cleared
Doorstep delivery
Delivered to you

Why shop with us

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vs
₹15,990+ (3× the price)
₹5,330 locked, all-in
Hard to get the original US version in India
Original US version, shipped to your door
Extra pay for Import Duties, GST, and forex fees
One price in INR, no customs charges at delivery
4–12 weeks · No tracking
14-16 days · live tracking
Grey market, no guarantee, no protection, no refund
Sourced from US retailers, India-verified, return available
Lost in transit = ₹0 back
Full protection included